Wilmington, NCBe The Best is excited to announce a unique partnership with Youth Connecting Foundation (YCF) as the longest-running baseball and softball coaches convention comes to Wilmington in January.

“Joining forces with Be The Best makes perfect sense,” says Ricky Holden, founder and CEO of Youth Connecting Foundation. “We are both fully committed to making a positive difference in the community through the integration of athletics, youth and personal development.”

Youth Connecting Foundation was founded in 2018 after Holden returned to the states from serving in the Air Force. His vision for creating programming for inner-city youth and teens was fueled by his passion for athletics and mentorship. Over the past five years, YCF has helped countless youth navigate their challenges through programs designed to develop integrated solutions and deliver reliable solutions to those who need them most. YCF has established multiple sustainable non-profits, for-profits and events and programs that bring positivity to the community.

“When I heard that Be The Best was going to be celebrating their 50th anniversary in Wilmington, I knew this was something we wanted to be a part of,” says Holden. “North Carolina is our home base and we welcome the opportunity to work with other like-minded organizations.”

As the nation’s longest-running baseball and softball coaches convention, Be The Best is committed to the education and development of youth in sports. Hundreds of coaches, players and sports enthusiasts from across the country attend this annual event. Known for its interactive and casual format, Be The Best levels the playing field, giving attendees an opportunity to connect with the speakers that include college coaches, professional coaches, former Olympiads and sports specialists. Topics covered range from skills and drills to conquering the mind game and building your best brand.

“With Ricky Holden and YCF in our orbit, there’s no limit to the good we can do for kids,” says Diego Ibarra, co-owner of Be The Best. “Sports are not only empowering but they consistently instill important lessons that follow players and coaches off the field into real life. “

For 50 years, Be The Best Baseball and Softball Coaches Convention has preserved the founding concept of providing an affordable, accessible convention created for coaches, by coaches. Now powered by Alphas Alliance, a woman and minority owned and operated business, Be The Best will be held for the first time in Wilmington, NC from January 13-15, 2023.

For more information, please visit or call (910) 839-7131.